Welcome to Complete She
At Complete SHE, we provide tailored coaching and community support designed for women ready to end the cycle of binge eating, yo-yo dieting and limiting beliefs around food and self-worth.
Want to know the story behind CompleteSHE?
Meet Sam - the founder whose journey inspired this coaching approach.
Hi, I’m Sam - founder of CompleteSHE.
After years of battling binge eating, yo-yo dieting, and body image struggles, I transformed my life and now help other women do the same. As a certified Life Coach, Level 3 Personal Trainer, NLP Practitioner, and Nutritionist, I combine mindset work, sustainable nutrition, and deep coaching to guide women toward lasting change.
About CompleteSHE
CompleteSHE isn’t about quick fixes - it’s about real, lasting change. We help women reconnect with themselves, rebuild confidence, and create a healthier relationship with food so that transformation feels empowering, not restrictive.
theSHEreset is our signature program, It's an 8-week journey designed to break old patterns and spark lasting change from the inside out. With a unique blend of mindset coaching, NLP techniques, and tailored nutrition support, the program goes beyond surface-level results. You’ll also join a supportive community that provides encouragement and accountability every step of the way. With theSHEreset you have the added bonus of 4 weeks extra support to keep cementing those new habits for change that lasts.
What we offer
theSHEreset
An 8-week mindset and nutrition reset designed to help you break free from yo-yo dieting and binge cycles. Reconnect with your body, rebuild trust with food, and reset your habits for sustainable fat loss - with NLP and life coaching tools to transform your relationship with yourself.
theSHEcircle
Your ongoing support and accountability community. Stay consistent, motivated, and surrounded by women who get it - with continued nutrition, hormone, and mindset guidance to keep your results strong and your confidence high.
SHEtransformed
Your next-level coaching experience for lasting change. Go deeper into mindset, emotional eating recovery, and body confidence with personalised coaching and strategies to create the healthiest, happiest version of you - inside and out.
theSHEshift
A focused, high-impact program designed to help you realign your mindset and momentum when you feel stuck or off track. Coming soon — your next powerful shift is on its way.
SHEruns
A supportive running community for women in East Sussex, building strength, confidence, and endurance - physically and mentally - with guidance that keeps every step enjoyable, sustainable, and empowering.
In Their Words
Amy, 40
"Sam has been inspirational and a rock since having my first session with her. I have seeked help with my eating disorder before but it has never helped.
Sam shared her journey which related to my own.
Knowing she understood how I felt was a massive comfort. Whenever I text her she would always reply with encouragement and caring words. My time has finished with Sam but we still check in with each other to talk about how I am and discuss any challenging moments and wins I've had. I feel like I've made a friend - rather than just going to a therapy session once a week, and knowing that that support is over until the next week - I know Sam is always at the end of a phone. Thank you for all your kindness and strategies."
Charlotte, 31
"I started working with Sam when I was 6 months postpartum because I wanted to feel more like myself again! I was super sleep deprived and really needed some help to stay accountable which Sam has definitely done! I'm now so close to my goal weight, all of my pre-baby clothes fit and I am feeling so much more confident. Sam has really kept me accountable and supported me through this journey and has been my biggest cheerleader!"
Rachel, 39
"Sam has been an absolute godsend, she has changed my life in so many ways, from my eating habits and mindset, to my exercise regime. Sam tailors her plans to you as an individual, no-one's journey is the same.
My journey has been very up and down but Sam has been that constant keeping me going.
I have tried so many different 'diets' and nothing has ever stuck. but this is not a diet, it's a lifestyle change. I have never felt like I'm missing out, I still have all the things I enjoy in my life, I've just changed the way I enjoy it. I still have a way to go but I'm so far from the way I was, travelling further towards the person I want to be. I will never be able to thank Sam enough. I love the progress I've made, and I'm looking forward to each new step."
